AIM offers financial advice to the young, usually first time investors. The atmosphere is more casual and relaxed. This approach makes investing easier to understand and less intimidating.  

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Why we went with a softer lowercase word mark logo. The "i" represents the client and the tail of the "a" is like a supportive hand offering guidance.  

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The postcard layout shows the overall mood and style of all materials. Both print and online. 

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Client: AIM Corp​

Services: Graphic design, branding, project coordination, client/supplier contact