AIM Corp. Logo
AIM Corp. Branding
AIM offers financial advice to the young, usually first time investors. The atmosphere is more casual and relaxed. This approach makes investing easier to understand and less intimidating.
Why we went with a softer lowercase word mark logo. The "i" represents the client and the tail of the "a" is like a supportive hand offering guidance.
The postcard layout shows the overall mood and style of all materials. Both print and online.
Client: AIM Corp
Services: Graphic design, branding, project coordination, client/supplier contact